According to Motor Trend's newly appointed editor-in-chief Ed Loh who spoke to Subaru representatives during the first media drive of the 2013 BRZ in Japan, the rear wheel drive sports coupe will be available in the States in two flavors, the Premium and the Limited, and similar pricing to the Impreza WRX.
Subaru's people told Loh that they estimate the base BRZ Premium to start in the States from around US$24,000 (€17,900), and the better equipped BRZ Limited from approximately US$27,000 (€20,150).
To get an idea of what these prices mean, the 2012 Chevrolet Camaro has an MSRP of US$23,200 (€17,300) with a 323HP V6, and US$32,750 (€24,450) with the 426HP V8. The Nissan 370Z that's fitted with a 332HP V6 starts from US$31,450 (€23,480).
The current 2012 Mazda MX-5 Miata with a 167HP 2.0L engine stickers for US$23,190 (€17,300) while the 2011 RX-8 with a 232HP rotary unit for US$26,795 (€20,000).
Subaru reps said that the base BRZ Premium will come equipped with a Torsen limited-slip differential, 17-inch alloys, six-speed manual, aluminum pedals, leather steering wheel, shift knob and hand brake lever, an 8-speaker audio system and Navigation as standard.
The Limited model will add several other standard amenities such as leather-Alcantara seats, a boot spoiler and foglights.
Like the Toyota 86 and the Scion FR-S, the BRZ is powered by a 2.0-liter flat-four engine with direct-injection technology delivering 200-horses and 205Nm (151 lb-ft) of peak torque.