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Subaru is looking to increase the fuel efficiency of its vehicles by 30 percent and will introduce new technologies like turbocharging, different transmissions and hybrid systems to help meet those goals.

First up will be a blitz of new product built on an all-new lightweight architecture that will replace the current platform used by all Subaru products. Subaru's insistence on all-wheel drive means that its vehicles are handicapped in the fuel efficiency stakes, due to AWD's extra weight and complexity, and the company must take extra steps to stay competitive in this arena.

Subaru will introduce a third-generation boxer engine, a turbocharged boxer with direct-injection and a hybrid powertrain by 2013. Subaru will also launch its new BRZ sports car and XV crossover (pictured) within the same time period.

More: Subaru Rolling Out New Product, Technology To Increase Fuel Efficiency on Autoguide.com
 

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Now it's all starting to make sense. Recently saw an article talking about how Subaru will make WRX & STI into their own platform with the Impreza name having no relation to them. So by my guess, the Subaru Impreza might just be the first vehicle Subaru will turn into a hybrid or just designate as a fuel efficient vehicle.
 

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Now it's all starting to make sense. Recently saw an article talking about how Subaru will make WRX & STI into their own platform with the Impreza name having no relation to them. So by my guess, the Subaru Impreza might just be the first vehicle Subaru will turn into a hybrid or just designate as a fuel efficient vehicle.
about time Subaru started to do this, a lot of automotive manufactures are already at this stage, and some for a while.

I also heard that the "STi" line up will be apart from the rest, almost like BMW with their M series vehicles. Not sure how this will work with the BRZ being sold in a couple or few different trims and an STi trim.
 

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this would make the most sense since , it would give the car a different class and thus a different reading!, but this BRZ platform will be subaru new platform of a car, as they need to get to the CAFE standards... sigh!
 
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